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親愛なるお客様へ

猛暑日が続いておりますが、いかがお過ごしでしょうか？

さて、遠州山中酒造では、少しでも多くのお客様に「葵天下」を
《知っていただき》
《お楽しみいただきたい》
という思いから、各地にてポップアップ店舗を出店いたします。


■8月14日～8月20日（終了）
阪急百貨店うめだ本店
https://www.hankyu-dept.co.jp/honten/map/

■8月14日～8月21日（終了）
高島屋横浜店
https://www.takashimaya.co.jp/yokohama/access/

■8月22日～8月27日（終了）
日本橋高島屋（試飲販売会）
https://www.takashimaya.co.jp/nihombashi/departmentstore/access/

■8月28日～9月2日
高島屋大阪店
https://www.takashimaya.co.jp/osaka/access/

■9月25日～10月1日
松坂屋静岡
https://www.matsuzakaya.co.jp/shizuoka/access.html


各ポップアップ店舗では【Kura Master2024】を受賞酒も販売予定です。


皆様、葵天下のブースまでお越しください！

Enshu Yamanaka Sake Brewery Co., Ltd. (located in Kakegawa City, Shizuoka Prefecture; Representative Director: Hisaden Yamanaka), a consolidated subsidiary of Hamatomo Corporation, is manufactured and sold by the company, and a limited sale party of 6 kinds of high -quality sake "Aoi Tenjita". Will be held at Matsuzakaya Shizuoka store from Wednesday, February 22.

▼ Aoi Tenjin special sales image

▼ Aoi Tenjin Special Sales Party

■ Aoi Tenjita limited sales party was held at "Matsuzakaya Local Sake Club"

A special sales event of "Aoingenashita", which was held at the store in August 2022 and was very well received by customers visiting the venue. It will be held this year as well. This special sales party, where you can enjoy the taste and aroma of Aoi Ten while receiving advice by professionals (our brewers), is a great opportunity to find your favorite.
This time, we have prepared six carefully selected alcoholes that are suitable for everyday meals and Halle days. In addition, "[New Sake] Junmai Ginjo" Honoru Fuji "" Shibiri Ikuhara no Filtration ", New Year's Shipping" Junmai Ginjo "Ikomachi" Ikuhara Sake No Filtration "released on Wednesday, February 22. "Junmai Ginjo" Ayama "Ikuhara Sake No Filtration" and three types of "Ikuhara Sake -free filtration" will be sold. We will bring products that can only be tasted at this time. We look forward to your visit! !

■ Sales menu

(From the left image)
① Blue Label Junmai Daiginjo (50%) BLACK Yamada Nishiki
② Blue Label Junmai Daiginjo (50%) AOI Omachi
③ Blue Label Daiginjo (50%) White Aiyama
④ [New liquor] Junmai Ginjo "Honoru Fuji" Shirakuri Sake no Filtration
⑤ [New Year's Shipen] Junmai Ginjo "Omachi" Ikuhara Sake No Filter ← Released on February 22
⑥ [New Year's Shipple] Junmai Ginjo "Aiyama" Ikuhara Sake No Filtration ← Released on February 22

■ "Matsuzakaya Local Sake Club" Special Sales Meeting Overview

・ Date: Wednesday, February 22, 2023 -February 28 (Tuesday)
・ Time: 10: 00-20: 00
・ Venue: Matsuzakaya Shizuoka Store Kita -Kita B1F D & M CAVE MATSUZAKAYA
・ Wooling: Yes * Tasting is limited to those over 20 years old.
・ Inquiries about Aoi Tenjin: https: //aoitenka.jp/pages/inqueries
・ Official website: https: //aoitenka.jp/
・ Kuramoto directly sent online shop: https://aoitenka.jp/pages/line-up
・ QR code:
　　　　　　　

Enshu Yamanaka Sake Brewery Co., Ltd. (located in Kakegawa City, Shizuoka Prefecture; Representative Director: Hisanori Yamanaka), a consolidated subsidiary of Hamatomo Shoji Co., Ltd., is a limited sales event for four types of high-quality sake produced and sold in-house. will be held at "Chinatown 80 Hall" in Yokohama Chinatown from Saturday, February 18th.

▼Sales image of Aoi Tenka

▼ Aoi Tenka Special Sales Venue

■ Aoi Tenka Limited Sales Event Held at "Shizuoka Product Exhibition in Yokohama Chinatown" Aoi Tenka special sales event was held at a sake event and a special sales event at a department store, and was very well received by visitors. . This time, we will open a store at the "Shizuoka Product Exhibition" to be held in Yokohama Chinatown. This sales event, where you can enjoy the taste and aroma of Aoi Tenka while receiving advice from a professional (our brewer), is a great chance to find your favorite! !
In particular, [new sake] ``Junmai Ginjo Homare Fuji Freshly Shiboritate Unfiltered Unfiltered 720ml'' that can only be tasted this season, and ``Aoi Tenka 55% Junmai Ginjo Homare Fuji ``Success Daimyo Ieyasu-kun'' label 180ml sold mainly in Hamamatsu City ” will also be on sale. We are looking forward to your visit! !

▼“Prosperous Daimyo Ieyasu-kun” label bottle 180ml

▼[New Sake] Junmai Ginjo 55% Homare Fuji 720ml

■ Overview of "Shizuoka Product Exhibition in Yokohama Chinatown with Aoi Tenka" special sales event・Date: February 18, 2023 (Sat)-February 19, 2023 (Sun)
・ Time: Saturday, February 18, 2023 12:00-19:00
Sunday, February 19, 2023 10:30-17:30
・Venue: Chinatown 80 Hall (80 Yamashita-cho, Naka-ku, Yokohama-shi, Kanagawa)
・Tasting: Available *Tasting is limited to those over 20 years old.
・Inquiries about Shizuoka Products Exhibition in Yokohama Chinatown:
Shizuoka Bank Regional Revitalization Group (person in charge: Iwatani)
Phone: 054-345-9170
・ Inquiries about Aoi Tenka: https://aoitenka.jp/pages/inqueries
・ Official website: https://aoitenka.jp/
・ Online shop directly from the brewery: https://aoitenka.jp/pages/line-up
・QR code:

■ About “Successful Daimyo Ieyasu-kun” Hamamatsu City is the place where Tokugawa Ieyasu laid the foundation for the unification of the world, so we are currently developing city promotions with the theme of “Successful City Hamamatsu”. Prince Ieyasu built Hamamatsu Castle, lived there for 17 years from the age of 29 to 45, and later established a long-term government for 300 years. Hamamatsu Castle came to be called a "success castle" because many successive lords of the castle held important posts in the shogunate.
Hamamatsu City has appointed the mascot character "Successful Daimyo Ieyasu-kun" as the "Mayor of Hamamatsu Fuku" (Note), and with this Ieyasu-kun as a billboard, various tourism resources and seafood from Lake Hamana are promoted along with "Successful City Hamamatsu".・We are disseminating information on abundant agricultural products.
(Note) “Mayor Hamamatsu Fuku”: Deputy Mayor Deputy Mayor is expressed as fortune from happiness related to career advancement.

Enshu Yamanaka Sake Brewery Co., Ltd. agrees with Hamamatsu City's "Success Town Hamamatsu" promotion philosophy and has released the "Aoi Tenka 'Success Daimyo Ieyasu-kun' label" as part of its regional symbiosis sales activities.
Enshu Yamanaka Sake Brewery Co., Ltd. has become a hot topic with the “Aoi Tenka Junmai Ginjo 55 `` Successful Daimyo Ieyasu-kun '' label, and has become popular not only with the locals but also with many visitors to Shizuoka Prefecture and Hamamatsu City. I hope that I can contribute to its activation.

▼ Successful Daimyo Ieyasu

Enshu Yamanaka Sake Brewery EC site: https://aoitenka.jp/pages/line-up

Enshu Yamanaka Sake Brewery Co., Ltd. (Location: Kakegawa City, Shizuoka Prefecture; Representative Director: Hisanori Yamanaka), a consolidated subsidiary of Hamatomo Shoji Co., Ltd., sells more than 10 types of high-quality sake manufactured and sold in-house. will be held from January 18th (Wednesday) at the "Tamagawa Takashimaya Main Building 6th Floor Exhibition Hall".

〇 Aoi Tenka Sales Event * Image

〇 Aoi Tenka sales event venue

■ Held Aoi Tenka sales event at Tamagawa Takashimaya <br>The "Aoi Tenka" sales event was held at Kyoto Takashimaya and Yokohama Takashimaya and was very well received by visitors. This time, we will open a store in Tamagawa Takashimaya's "Takashimaya 100 Best Sake". This sales event, where you can enjoy the taste and aroma of Aoi Tenka while receiving advice from a professional (our brewer), is a great chance to find your favorite! !
In particular, we will also sell “Tobinkai Junmai Daiginjo AOI” published in the January 2023 issue of Fujingaho, and “Junmai Ginjo Homare Fuji Shiboritate Unfiltered” made with new rice in 2022. increase. We are looking forward to your visit! !

〇 Fujingaho January 2023 with Aoi Tenka Tobin enclosure Junmai Daiginjo AOI

〇 [New sake] Junmai Ginjo Homare Fuji freshly squeezed unfiltered

Aoi Tenka Sales Event Overview・Date: January 18, 2023 (Wednesday) to January 24, 2023 (Tuesday)
・Time: 10:00-20:00
・Venue: 1st basement food event space ・Tasting: Available *Tasting is limited to those over 20 years old.
・ Contact: https://aoitenka.jp/pages/inqueries
・ Official website: https://aoitenka.jp/
・ Online shop directly from the brewery: https://aoitenka.jp/pages/line-up
・QR code:

Enshu Yamanaka Sake Brewery Co., Ltd. (Location: Kakegawa City, Shizuoka Prefecture; Representative Director: Hisanori Yamanaka), a consolidated subsidiary of Hamatomo Shoji Co., Ltd., is holding a sales event for 9 types of high-quality sake produced and sold in-house. It will be held from January 7th ( Sat ) at the "Entetsu Department Store New Edition B1F Japanese and Western Liquor Section".

〇 Aoi Tenka Sake Market Image

〇 Sake market Venue

Aoi Tenka Sake Market will be held at Entetsu Department Store in Hamamatsu
The "Aoi Tenka" sales event has been very well received by the customers who visited us. This time it will be held at "Entetsu Department Store".
At the sales event, our store staff will actually stand in front of the store and propose recommended products and products that meet the customer's wishes.
This time, "Aoi Tenka Sake Market" has 9 types of Aoi Tenka tasting. It's a great chance to find your favorite! !
In particular, we will also exhibit [new sake] “Limited Freshly Squeezed Fune Shibori Junmai Ginjo ` ` Homare Fuji '' Unfiltered Raw Sake” made with new rice in 2022 . We are looking forward to your visit! !

Product Overview of Limited Freshly Squeezed Junmai Ginjo “Homare Fuji” Unfiltered Raw Sake ・Concentration: 18 to 19 degrees ・Rice used: 100% Homare Fuji from Shizuoka Prefecture
・Rice polishing ratio: 55%
・Sake degree: +6.0
・Acidity: 2.1
・Preparation water: Underflow water from Mt. Ogasayama of Akaishi Mountains

Aoi Tenka Sake Market Overview ・Date: January 7, 2023 (Sat)-January 9, 2023 (Mon)
・Time: 10:00-19:00
・Venue: B1F New Building Japanese and Western liquor sales floor ・Tasting: Available *Tasting is limited to those over 20 years old.
・ Contact: https://aoitenka.jp/pages/inqueries
・ Official website: https://aoitenka.jp/
・ Online shop directly from the brewery: https://aoitenka.jp/pages/line-up
・QR code:

Enshu Yamanaka Sake Brewery Co., Ltd. (located in Kakegawa City, Shizuoka Prefecture; Representative Director: Hisanori Yamanaka), a consolidated subsidiary of Hamatomo Shoji Co., Ltd., sells more than 10 types of high-quality sake manufactured and sold in-house. The event will be held from September 28th ( Wednesday ) at "Yokohama Takashimaya B1F Japanese and Western Liquor Shop".

〇 Aoi Tenka Sake Market held at Kyoto Takashimaya

〇Aoi Tenka Sake Market Venue


■ Aoi Tenka Sake Market held at Yokohama Takashimaya The "Aoi Tenka" sales event was held at Kyoto Takashimaya and ended with great success. This time it will be held at "Yokohama Takashimaya". This sales event, where you can enjoy the taste and aroma of Aoi Tenka while receiving advice from a professional (our company's chief brewer), is a great chance to find your favorite! !
In particular, we will also exhibit “Aoi Tenka Tobinkai BLACK LABEL”, which was recommended by IWC in 2022. We are waiting for you to visit us! !
〇 2022 IWC Gold Award Winning Sake

〇 2022 IWC recommended award-winning sake

Aoi Tenka Sake Market Overview・Date: September 28, 2022 (Wednesday) to October 4, 2022 (Tuesday)
・Time: 10:00-21:00
・Venue: B1F Japanese and Western liquor sales floor ・Tasting: Available *Tasting is limited to those over 20 years old.
・ Contact: https://aoitenka.jp/pages/inqueries
・ Official website: https://aoitenka.jp/
・ Online shop directly from the brewery: https://aoitenka.jp/pages/line-up
・QR code: